The guys at World Industries have been around for a while and know a thing or 2 about skateboarding. Founded in the late 80's by Steve Rocco (later joined by Rodney Mullen and Mike Valley) these guys have been going strong ever since. In the Mid to late 90's they were considered one of the biggest brands in the world at the time - this is considered to be down to the immensley popular characters of Devilman, Wet Willy and Flame Boy, who still grace their wood to this day!
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